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Web Analytics Lead

Job Title: Web Analytics Lead
Specialisation:
REF: BRLKXW109430_1
Contact Email: carren.walker-raos@beyond.co.nz
Job Published: almost 3 years ago
  • Web analyst with marketing automation experience
  • Will be company expert on the subject
  • East Auckland

Our client is seeking an experienced Web Analytics Lead to join their East Auckland office on a permanent basis.

This role will shape the Company's online, social, marketing automation and e-commerce programmes and will provide current and detailed analysis of customers behaviour via the digital channels.

Key responsibilities will include:

  • Management and delivery of critical web and conversion initiatives supporting approved programmes of work
  • Working in a Scrum and Kanban based environment
  • Build the approaches, frameworks, processes and platforms to make your job easier and scale up as the demand for web insights grows
  • Maintain a roadmap of analytics enhancements they can implement over time
  • Champion analytics to the business and promote and encourage the use of analytical data to guide commercial decision making
  • Engage, learn and share analytical insights with internal stakeholders to help inform and educate

To be successful you will need:

  • Qualifications in Google Analytics
  • Minimum of 2 years working in a web or data analysis role with demonstrated experience in formulating, specifying and testing web analytics hypotheses
  • Experience in the configuration of Google Analytics, Hubspot or other web analytics tools would be a plus
  • Good data manipulation skills
  • Practical experience in developing, tracking and monitoring user experience and conversion pipelines

This is an exciting opportunity so don’t miss your opportunity and ensure you apply today.

This is a permanent role with an ASAP start. You must be a Citizen or Permanent Resident to apply. For more information please contact Carren Walker-Raos at Beyond Recruitment or submit your application through the link below and include your CV and Job Number: 109430